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Data, AI & ML engineering

We design and develop business-driven IT solutions

We help you leverage your data to gain market insights, automate processes, and innovate. Data analysis has become a necessary practice for companies willing to manage competition and expand businesses. Through data, businesses can indeed read and interpret current trends and intentions, make forecasts, and create higher quality insights, allowing for better decision making.

Data alone is insufficient: a well-thought-out Data & Analytics strategy is required to ensure that all resources are effectively exchanged and analyzed using AI & ML features.

Bitrock has extensive experience and knowledge in collecting, handling, and analyzing vast amounts of data in various formats and this can help your business reach numerous benefits, including:

  • Quicker decision making
  • Lower operational costs
  • Identification of profit opportunities
  • Increased productivity
  • Improved customer experience

Our Approach

Since data is only as important as our ability to access and derive value from it, the processes of collecting, handling, and using data have become critical to organizational success. Moreover, it is now clear that AI is a crucial part of the equation and challenges such as model operationalization, model maintenance are the key to success.

Bitrock provides turnkey technologies and architectures for extracting value from very large quantities of data in a cost-effective manner by allowing high-speed data collection, discovery, and analysis.

We support companies in exploiting all the potential of their data, by helping them:

  • Exchange data within the same business. Data should not be kept in silos
  • Connect data. Make individual pieces of data readily available, so that they can communicate with one another
  • Make data self-sufficient. Using automation techniques, data can generate value on its own

Vision & design Principles

Multimodal Data Processing Architecture

We focus on a Multimodal data processing architecture, specialized in AI/ML and operational use-cases, able to support analytical needs typical of data warehouses

This pattern is an alternative to a Business Intelligence oriented alternative, based on data warehouses. At the core of the system there are the concepts of data lake and data lakehouse.

Cloud first

Cloud first means prioritizing cloud over on-premise solutions. In other words, having to justify picking on-premise solutions rather than making a case for cloud ones. Despite some companies being reluctant towards cloud solutions, the advantages provided by the cloud are too many to make a case: faster time to market, easy scaling, no upfront license/hardware costs, lower operative cost. Basically, it allows us to outsource non-core processes and focus on what matters the most to the business.

Data Lake and Data Lakehouse

A data lake is a centralized repository that allows you to store and manage all your structured and unstructured data at any scale. They are traditionally oriented towards advanced data processing of operational data and ML/AI.

The data lakehouse concept adds to them a robust storage layer paired with a processing engine (spark, presto, …) to enhance it with data-warehousing capabilities, making data lakes suitable for analytical workloads too.

There is growing recognition for this architecture, which is supported by a wide range of vendors, including Databricks AWS, Google Cloud, Starburst, and Dremio – and by data warehouses vendors like Snowflake too.

Artificial Intelligence & Machine Learning

Artificial Intelligence (AI) & Machine Learning (ML) have witnessed a tremendous leap forward in recent years, mainly due to the increased availability of computing resources (faster GPUs, bigger memories) and data. Artificial intelligence has reached or surpassed human-level performances in many complex tasks: autonomous driving is now a reality and social networks use ML profusely to detect harmful content and target advertisements, while generative networks such as OpenAI’s GPT-3 or Google’s Imagen could be game changers in the quest toward Artificial General Intelligence (AGI).

AI/ML is no longer the future to look at, it’s the present

There is growing recognition for this architecture, which is supported by a wide range of vendors, including Databricks AWS, Google Cloud, Starburst, and Dremio – and by data warehouses vendors like Snowflake too.

Decision Intelligence

Continuously interpreting data, discovering patterns and making timely decisions based on historical and real-time data, the so-called Continuous Intelligence, will play a crucial role in defining the business strategies and will be one of the most widespread applications of machine learning

Indeed, Gartner estimates that, within 3 years, more than 50% of all business initiatives will require continuous intelligence and, by 2023, more than one-third of enterprises will have analysts practicing decision intelligence, including decision modeling.

MLOps and AI Engineering

MLOps and AI Engineering focus on the operationalization of AI models to integrate them with the software development lifecycle and make them robust and reliable. According to Gartner analysts, it will generate three times more value than most enterprises not using it. This approach aims to make ML-powered software reproducible, testable, and evolvable, ensuring that models are deployed and updated in a controlled and efficient manner.

The importance of MLOps lies in the ability to improve the speed and reliability of ML model deployment, while reducing the risk of errors and improving the overall performance of models.

Data Democratization

Data lakes do not provide any business value in isolation. Collecting, storing, and managing data is a cost. Data become (incredibly) valuable when they are used to produce knowledge, hints, actions. To make the magic happen, data should be accessible and available to everybody in the company. In other words, organizations should invest in a company-wide data-driven culture and aim at a true data democratization.

Data should be considered a strategic asset that is valued and leveraged throughout the organization. Managers, starting from the C-levels, should remove obstacles and create the conditions for people in need of data to access them, by removing obstacles, bottlenecks, and simplifying processes.

Creating a data culture and democratizing data allows organizations to fully leverage their data assets and make better use of data-driven insights. By empowering employees with data, organizations can improve decision-making, foster innovation, and drive business growth.


AI Ethics cover

Technology and Expertise to Foster Responsible AI

Bitrock’s Data, AI & ML Engineering | Part 2

Bitrock’s Data, AI & ML Engineering | Part 1

Technology Enablers

Apache Spark
ml flow
Apache Airflow


Databricks Machine Learning Associate
Databricks Data Engineer Associate

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